What is the Marketing Essentials Bootcamp?

Four 3-hour Sessions of Interactive Instruction & Practical Exercises

The Marketing Essentials Bootcamp is structured like an intensive course, with four 3-hr sessions covering a wide range of must-know marketing topics. Each day combines instruction with conversation and tangible marketing material creation. Participants gain a truly holistic perspective on all of the marketing activities one can undertake to promote their business. By the end of the bootcamp, participants have created several real promotional materials, and are ready to jump start their marketing efforts.

Topics covered include:

Day 1

The Marketing Plan
Target Audience Profiling

Day 2

Branding & Identity
The 4 Ps + 2

Day 3

Website Development
Social Media Management

Day 4

Getting Out There
PR &  The Launch

---

What They're Saying About the Marketing Essentials Bootcamp:

Adrienne Adams, The Green Gi

"The Marketing Essentials Bootcamp class exceeded my expectations. Every class was informative, easy to follow, entertaining, and constantly left me wanting to learn more. The class provided more than just a theological education by providing class room time to discuss and develop marketing tools, strategies, and action items specific to our company's needs. Marla's insight and feedback just plain amazed me and I would take advantage of any opportunity to continue to learn from her or to work with her to further develop my company's marketing strategy."

---

David Macaulay,  Cooper Hurley Law Firm

"I attended the marketing boot camp because I am relatively new to marketing, although I previously worked as a journalist for two decades. I was impressed with Marla's engaging and hands-on approach and with the fact she succeeded in giving a comprehensive overview in the relatively short time frame of 12 hours. Marla has a great one-on-one approach and quickly gets to know members of the group to be able to give personalized advice pertinent to their company or product. In an increasingly busy world the ability to hold someone's attention is very important and at no point did this course drag for me."